NHS condom locator for affluent teens

Surely it is the less well off who could do with a helping hand before they…ahem….help their hands to unprotected aspects of the opposite sex? After all, the “haves” already have “Nannys” and other child rearing aids, do they not?

Durex!

Durex!

Kent Community Sexual Health Service have devised an app to allow under 20′s to locate free condoms based on GPS location. Or rather, free condoms for iPhone users. The app is exclusively available on iOS which means that they are after specific demographic: middle class teens of the “loose” persuasion. I would argue that they would be better off firstly creating a Blackberry version (owing to the popularity of the BlackBerry Messenger app), followed by Android due to market penetration in the teen demographic.

Surely it is the less well off who could do with a helping hand before they…ahem….help their hands to unprotected aspects of the opposite sex? After all, the “haves” already have “Nannys” and other child rearing aids, do they not?

The app is part of the Kent C Card scheme which allows teens to get free condoms from places other than family planning and young people clinics such as youth centres. The scheme is a good one, it’s just the app is a little oddly targeted. The Kent Community Sexual Health Service C-Card app is free on the App Store here. Via El Reg and E-Health Insider.

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  • http://twitter.com/NHSEastKent NHS East Kent

    Hi John – you’ll no doubt be very pleased to hear that we have an Android version of the app available now in Google Play, the Blackberry version will follow in 2-3 weeks. We took advice from local teenagers about what platform to develop first and they recommended iPhone as many younger people are getting iPhone 3s handed down to them by parents who have upgraded. The intention was always to make it available across all platforms, we just had to start somewhere. Hope this helps.

    Jo Treharne, Communications Manager, NHS Kent and Medway.

    • http://www.androidgenus.com AndroidGenus

      Well that’s great news. I will update the story. It’s interesting that hand-me-downs are the preferred method of obtaining iPhones.
      But you cannot arrange a BBM riot with an iPhone!

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